Boutique Hotels and Resorts International® Adds International Talent to its Advisory Board

Miami Beach, FL (PRWEB) June 13, 2007 -- Boutique Hotels and Resorts International® - the global alliance of genuine boutique hotels and resorts - has appointed renowned South African author and publisher Lannice Snyman and Schiller International University Professor Emeritus Max Friedli to their Advisory Board.

"We are proud to have Lannice Snyman and Max Friedli join our Advisory Board, further broadening the range of expertise available to Boutique Hotels & Resorts International®", said Martin Buehler, CEO and Founder of Boutique Hotels & Resorts International®. "Lannice Snyman's knowledge, experience and reputation in the field of culinary arts brings great value to Boutique's table, and Max Friedli's career in hospitality management education, philanthropy and the Arts brings a whole new dimension to our Advisory Board," Buehler added.

The Advisory Board provides resources to Boutique Hotels & Resorts International® and its member hotels in areas of expertise including business development, marketing and yield management, design, brand awareness, strategic planning, and now culinary know-how.

Culinary guru, Lannice Snyman, is one of South Africa's most experienced and well-respected food personalities. She's an author and publisher, consultant, stylist, freelance journalist, hotel and restaurant critic and internationally-accredited barbecue judge. Lannice was also the Founder of Relais & Chateaux luxury property group in South Africa, and of Lannice Snyman Publishing Company that produces mainstream cookbooks as well as contract publishing for the commercial market, including hotels and restaurants.

Lannice Snyman is one of the most highly regarded, versatile and prolific of the contemporary South African, French, Italian and UK writers. She is the author of 14 internationally awarded books, of which some 400,000 copies have been sold, and an award-winning, internationally published journalist, and one of the high-profile judges in the Diners Club Winelist of the Year Awards.

Max Friedli is a Swiss-born hotel veteran with worldwide expertise in communication, training and events organization. After studying at the University of Zurich, Friedli completed an MA in English Literature in the USA. He headed the Massachusetts Arts Lottery Council and the Public Action for Arts and Education non-profit organizations, followed by a notable career with Swissotel North America and Park Plaza International in Europe, then took a Professorship at the Schilling International University in Switzerland.

Friedli currently serves as President of the Friendship Foundation for Youth and Education with a focus on Asian hospitality and tourism development, and Executive and lecturer at the Durgapur Society of Science Management in India. Max Friedli will represent the Asia/Pacific region on the Boutique Hotels & Resorts International® Advisory Board.

Other members of Boutique Hotels & Resorts International® Advisory Board include: Eric Jacobs of Visual Data Corporation; Brenda G. Fields, an hospitality marketing consultant; Barbara Hulanicki of Barbara Hulanicki Design; and James C. Bates of Destination Hotel Partners, LLC.

About Boutique Hotels & Resorts International®
Boutique Hotels & Resorts International® features three distinctive Collections of truly boutique hotels and resorts in desirable locations - from cosmopolitan business centers to exotic vacation destinations - and guarantees guests a genuine boutique lodging experience. Headquartered in Florida, USA, Boutique Hotels & Resorts International® is the first and only trademarked strategic alliance offering creative marketing, and cutting-edge reservations and global distribution technology exclusively for independent boutique hotels around the world.

To learn more about the hotel portfolio or how to become a member hotel, visit the Boutique Hotels and Resorts International® website at www.bthotels.com

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